News

Montpellier Rugby launches DTC content streaming platform powered by Staylive

August 23, 2023

The Swedish headquartered leader in live sports streaming Staylive, a Spring Media Company, and Montpellier Rugby - a leading professional Rugby Union club in France, team up to offer an unparalleled experience to Montpellier Rugby fans.

This new platform will provide Montpellier Rugby fans with an immersive and engaging experience, offering access to exclusive content, full game replays, archived games with the best in the club’s history, and behind-the-scenes footage of their favorite club.

To celebrate the launch of the new OTT platform, Montpellier Rugby has produced a 5-episode mini-series, which will be available exclusively on the platform. Fans can look forward to exclusive interviews with players and staff, game highlights, and a behind-the-scenes look at what it takes to be part of the Montpellier Rugby team.
"We're thrilled to partner with Staylive to deliver an innovative and engaging experience for our fans." said Jessica Casanova, Managing Director of Montpellier Rugby. "The new platform will bring Montpellier Rugby closer to our supporters, no matter where they are in the world, and we are excited to offer a premium viewing experience to our loyal fans."

The launch of the MHR's OTT platform coincides with the start of the new 2023/2024 Top 14 season, in which Montpellier Hérault Rugby hopes to play a leading role.
"We are proud to partner with Montpellier Rugby and provide their fans with a platform that offers the best possible viewing experience," said Frederic Varjabedian, account director at Staylive. "Our advanced technology will enable Montpellier Rugby to provide high-quality streaming of matches, with exceptional video quality and stability. Our partnership with MHR further expands our footprint in France and within the exciting world of Rugby Union”.

Jean-Mael Gineste, Country Manager France, Spring Media: “We are delighted to expand our footprint in France and add our services to one of the best clubs in the country. We have offered Montpellier Rugby a tool to interact with fans in a new and engaging way and we have seen success in similar cases when clubs grow their brand recognition through direct-to-consumer services.

The platform is available at https://mhr-tv.montpellier-rugby.com

For additional info:

Ted Hansson
Commercial & Marketing Executive
+46 73 530 82 63
ted.hansson@staylive.io

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